Category Archives: Blog

Question: As a business owner, why would I pay a content writer to write articles or blog posts for me when ChatGPT can do a perfectly good job free of charge – and faster?   Answer: It’s a very sensible question, but ChatGPT will never actually replace a human writer. The bot responds to prompts,… Continue reading →

  There is a growing school of thought that questions the relevance or effectiveness of distributing press releases in 2021. Is it not more effective, not to mention faster, easier, and cheaper, to publish tweets, post on Facebook – or any other social media platform? How about blogging? Or email campaigns?       We… Continue reading →

As we wrote last month, change is constant. Not only vocabulary, but grammar and punctuation also change, albeit quite slowly.   Part 2: Grammar Changes in grammar “rules” evolve fairly slowly over time. How much grammar use has changed since you learned the basics at school will largely depend on how old you are. In… Continue reading →

Change. It happens constantly, whether we like it or not. As we reach the middle of February, we are already, in some places, seeing signs of winter finally turning towards spring. The seasons change year after year – nothing can stop this change. At the same time, the way we work has changed for many… Continue reading →

This year, there is a definite move to abandon New Year’s resolutions in favour of New Year’s intentions. The idea is that resolutions are far too difficult to maintain and – given the stresses of the extraordinary year that has just ended – we should be kinder to ourselves and focus on general intentions rather… Continue reading →