18 Aug
2020
Why We Need Proofreaders – Errors That Really Matter
As someone who writes, edits and, yes, proofreads for a living, I’ve developed the sort of eye where errors just leap out of the page at me. I find it frustrating, and definitely friends and family do, when one of them gives me a piece of writing to “edit.” After all, they generally just want… Continue reading
10 Jul
2020
3 Ways to Help Your Business Recover Post-Pandemic
Back in pre-COVID times, when I planned out monthly blog posts for 2020, the post for early July was going to be about taking time at the midpoint of the year to evaluate your business – a sort of halfway check-up as to how things were going, and what needed to change in the second… Continue reading
05 Jun
2020
Working From Home, Now, and After the COVID-19 Crisis: The Good, the Bad, and the Ugly
One trend that is likely to last for a while after the current pandemic crisis has receded is working from home. When nations across the globe went into lockdown in March, hundreds of thousands of employees found themselves suddenly expected to work from home as their workplaces closed down. Now it seems many of them… Continue reading
08 May
2020
How to Improve Your Content – Part 2 – 5 Tips for Writing Concisely
If you saw our April post on writing with clarity, you will be well on the way to making your content more effective. You are already organizing your copy, keeping to layman’s language, and including relevant visuals, etc. A quick reminder – attention spans, especially for digital readers, are notoriously short. Leaving white space, using… Continue reading
09 Apr
2020
How to Improve Your Content – Part 1 – 5 Tips for Writing with Clarity
A few words from us at this challenging time: We are all too aware of the issues facing many small businesses during the present crisis. We are also aware how privileged we are to have an online business, making social distancing and working from home the norm for us. We do, of course, realize that… Continue reading