Happy Lunar New Year! Welcome to the Year of the Monkey.
But wait, didn’t we just celebrate New Year a month ago? Well, guess what, now we have a second chance. Living in a diverse city such as Vancouver, where we have large Asian and Iranian populations, we actually get to celebrate three New Years: January 1, Lunar New Year (February 8 this year) and Iranian New Year (on the first day of spring). Actually both Lunar and Iranian New Years are, among many other things, spring celebrations, a sensible time – arguably – to celebrate the start of a new year, a time of rebirth. So, yes, if you made New Year’s resolutions in January and failed to keep them (does anyone actually manage to keep them?), don’t worry, you have a second chance! And with spring just around the corner, it does indeed seem more like ...
Happy Groundhog Day
Tuesday is Groundhog Day – a somewhat whimsical tradition where predictions about the length of winter are made according to the shadow cast by a cute furry rodent. The fact that this tradition is often celebrated in parts of North America where, at the beginning of February, six more weeks of winter are pretty much a given, makes it even more bizarre. However, I digress! I was thinking more of the 1993 movie Groundhog Day where the unlucky protagonist, played by Bill Murray, is forced to relive the same day over and over and over again – until he finally gets it right. Of course, this is Hollywood but the point is that he does – eventually – get it very right indeed. However, to do so he has to gain insight into his life and make changes. Can’t argue with Ein ...
9 Reasons Why Your Business Should Have A Blog
Does the idea of blogging fill you with horror? Do you already do it but not really see the point? See below for 9 reasons why blogging is an excellent marketing tool for your business and why it would be well worth your while to start a blog, if you haven’t already. 1] It can increase your SEO. Blogging regularly (once a month at the very least, preferably once a week) means that your content is constantly being refreshed and that helps to drive traffic to your website. 2] Blogging can be a great way to develop your content marketing. Blog about anything connected with your business; offer advice and information that is useful to consumers and people will begin to trust you as a reliable source of information and see you as an expert in your field. 3] Blogging is an effective way to ...